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Worth a lookShows searches that convert (13.6% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible13.6%search→purchase rate — share of searches ending in a sale
Returns
Great1.7%return rate — above 5% kills the launch gate
Growth
Great+69.3%90-day search growth — must beat 0% to launch
Avg price
Great$15.08avg listing price — sweet spot $15–$100
Price range
Good$7.63–$25.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Market size
Okay$148K$148K/yr · 72K searches
Review moat
Bad6,705.5avg incumbent reviews — the moat a new listing must climb