39
70 qt cooler
Skip itWeak search conversion (1.0%) — this niche doesn't clear our bar today.
Growth
Incredible+113.6%90-day search growth — must beat 0% to launch
Avg price
Great$78.99avg listing price — sweet spot $15–$100
Returns
Good2.5%return rate — above 5% kills the launch gate
Review moat
Okay2,222.65avg incumbent reviews — the moat a new listing must climb
Price range
Okay$18.95–$321.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad72%top-5 click share — a locked-up shelf
Market size
Bad$75K$75K/yr · 99K searches
Brand share
Bad95%top-5 brand share — brand-locked demand
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale