42
40 lb weight
Skip itA small market ($67K/yr) — this niche doesn't clear our bar today.
Avg price
Great$60.30avg listing price — sweet spot $15–$100
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Price range
Good$19.81–$180.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.1%return rate — above 6% kills the launch gate
Growth
Okay+17.5%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Review moat
Bad12,233.28avg incumbent reviews — the moat a new listing must climb
Market size
Bad$67K$67K/yr · 27K searches