Skip to content
48

urine off

Skip it

A deep review moat (11,690 avg reviews) — this niche doesn't clear our bar today.

Market size 27Growth 35Conversion 76Competition 28Returns 97Price range 69Avg price 88Brand share 26Review moat 21Quality gap 60

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Avg price

Great$20.20

avg listing price — sweet spot $15–$100

Conversion

Great7.3%

search→purchase rate — share of searches ending in a sale

Price range

Good$7.12–$32.45

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+8.1%

90-day search growth — must beat 0% to launch

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$114K

$114K/yr · 77K searches

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Review moat

Bad11,690.32

avg incumbent reviews — the moat a new listing must climb

Products