49
turf infill
Skip itA small market ($65K/yr) — this niche doesn't clear our bar today.
Price range
Great$16.95–$100.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.2%return rate — above 5% kills the launch gate
Avg price
Great$61.10avg listing price — sweet spot $15–$100
Review moat
Great290.08avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Growth
Good+37.1%90-day search growth — must beat 0% to launch
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Market size
Bad$65K$65K/yr · 49K searches
Competition
Bad81%top-5 click share — a locked-up shelf
Signals High Price