47
sticky brush for cats
Skip itA small market ($13K/yr) — this niche doesn't clear our bar today.
Brand share
Great52%top-5 brand share — no brand owns this niche
Returns
Great1.9%return rate — above 6% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Avg price
Good$12.25avg listing price — sweet spot $15–$100
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Price range
Okay$5.07–$22.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+3.5%90-day search growth — must beat 0% to launch
Review moat
Bad7,908.94avg incumbent reviews — the moat a new listing must climb
Market size
Bad$13K$13K/yr · 28K searches