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snake stopper
Worth a lookShows low returns (0.7%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 6% kills the launch gate
Growth
Incredible+131.3%90-day search growth — must beat 0% to launch
Avg price
Incredible$26.47avg listing price — sweet spot $15–$100
Price range
Great$11.18–$74.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Bad4,426.11avg incumbent reviews — the moat a new listing must climb
Competition
Bad87%top-5 click share — a locked-up shelf
Market size
Bad$22K$22K/yr · 9K searches
Brand share
Bad100%top-5 brand share — brand-locked demand