47
sifting litter box liners
Skip itA small market ($69K/yr) — this niche doesn't clear our bar today.
Returns
Incredible1.0%return rate — above 6% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great$19.04avg listing price — sweet spot $15–$100
Price range
Good$6.80–$36.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,924.33avg incumbent reviews — the moat a new listing must climb
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Competition
Bad70%top-5 click share — a locked-up shelf
Growth
Bad-3.4%90-day search growth — must beat 0% to launch
Market size
Bad$69K$69K/yr · 61K searches