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sensitive stomach cat treats
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Great10.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,685.08avg incumbent reviews — the moat a new listing must climb
Growth
Okay+1.9%90-day search growth — must beat 0% to launch
Avg price
Bad$7.77avg listing price — sweet spot $15–$100
Competition
Bad81%top-5 click share — a locked-up shelf
Market size
Bad$61K$61K/yr · 72K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$3.48–$14.27cheapest to priciest tracked listing — scored on the share inside $15–$100