56
screen door with doggie door built in
Worth a lookShows a sweet-spot price point ($78.57 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Great$78.57avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Market size
Good$671K$671K/yr · 508K searches
Growth
Good+42.0%90-day search growth — must beat 0% to launch
Brand share
Good67%top-5 brand share — brands hold most of the demand
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.1%return rate — above 6% kills the launch gate
Price range
Okay$17.58–$337.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad9,765avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale