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salmon wet dog food
Launch itA $972K/yr market growing +15.4% this quarter with returns at 0.0% — clears our launch bar.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Avg price
Incredible$31.71avg listing price — sweet spot $15–$100
Price range
Great$11.50–$46.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Market size
Great$972K$972K/yr · 311K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay1,724.44avg incumbent reviews — the moat a new listing must climb
Growth
Okay+15.4%90-day search growth — must beat 0% to launch
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Brand share
Bad99%top-5 brand share — brand-locked demand