43
rubber brush
Skip itA deep review moat (26,266 avg reviews) — this niche doesn't clear our bar today.
Returns
Great1.6%return rate — above 6% kills the launch gate
Conversion
Great8.0%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good$13.21avg listing price — sweet spot $15–$100
Price range
Good$7.00–$24.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Growth
Okay+4.0%90-day search growth — must beat 0% to launch
Competition
Bad71%top-5 click share — a locked-up shelf
Market size
Bad$58K$58K/yr · 55K searches
Review moat
Bad26,265.9avg incumbent reviews — the moat a new listing must climb