27
rodi
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good760.27avg incumbent reviews — the moat a new listing must climb
Avg price
Good$126.45avg listing price — sweet spot $15–$100
Returns
Okay4.1%return rate — above 6% kills the launch gate
Price range
Okay$46.91–$219.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$59K$59K/yr · 33K searches
Competition
Bad83%top-5 click share — a locked-up shelf
Growth
Bad-34.5%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand