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red heat lamp bulb
Worth a lookShows searches that convert (10.7% search→purchase), but soft demand (-64.8% this quarter) keeps it on the watch list.
Conversion
Great10.7%search→purchase rate — share of searches ending in a sale
Price range
Great$7.07–$69.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$17.83avg listing price — sweet spot $15–$100
Brand share
Good64%top-5 brand share — brands hold most of the demand
Review moat
Good830.43avg incumbent reviews — the moat a new listing must climb
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good2.8%return rate — above 6% kills the launch gate
Market size
Bad$95K$95K/yr · 50K searches
Growth
Bad-64.8%90-day search growth — must beat 0% to launch