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recordable button
Worth a lookShows a sweet-spot price point ($16.22 avg), but brand-locked demand (top 5 brands take 83% of clicks) keeps it on the watch list.
Avg price
Great$16.22avg listing price — sweet spot $15–$100
Returns
Good2.3%return rate — above 6% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good$8.43–$25.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+22.4%90-day search growth — must beat 0% to launch
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Market size
Okay$254K$254K/yr · 373K searches
Review moat
Okay2,195.11avg incumbent reviews — the moat a new listing must climb
Brand share
Okay83%top-5 brand share — brands hold most of the demand