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rabbit run
Worth a lookShows no brand lock-in (top 5 brands take 47% of clicks), but weak search conversion (1.4%) keeps it on the watch list.
Brand share
Great47%top-5 brand share — no brand owns this niche
Avg price
Great$76.50avg listing price — sweet spot $15–$100
Competition
Great33%top-5 click share — an open shelf
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Growth
Good+33.4%90-day search growth — must beat 0% to launch
Price range
Good$16.22–$170.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay5.2%return rate — above 6% kills the launch gate
Review moat
Bad4,302.17avg incumbent reviews — the moat a new listing must climb
Market size
Bad$88K$88K/yr · 84K searches
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale