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pupsicle treat mold
Skip itBrand-locked demand (top 5 brands take 94% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.6%return rate — above 6% kills the launch gate
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Avg price
Great$16.46avg listing price — sweet spot $15–$100
Price range
Great$6.66–$40.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+22.0%90-day search growth — must beat 0% to launch
Review moat
Good1,496.47avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$168K$168K/yr · 127K searches
Competition
Bad77%top-5 click share — a locked-up shelf
Brand share
Bad94%top-5 brand share — brand-locked demand