49
puppypad
Skip itSoft demand (-70.3% this quarter) — this niche doesn't clear our bar today.
Quality gap
Incredible3.6★avg incumbent rating — lower means beatable quality
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Great$21.04avg listing price — sweet spot $15–$100
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Price range
Good$8.03–$31.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good64%top-5 brand share — brands hold most of the demand
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Review moat
Bad13,261.62avg incumbent reviews — the moat a new listing must climb
Market size
Bad$25K$25K/yr · 72K searches
Growth
Bad-70.3%90-day search growth — must beat 0% to launch