58
perfect prep for horses
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Avg price
Incredible$38.11avg listing price — sweet spot $15–$100
Review moat
Great226.43avg incumbent reviews — the moat a new listing must climb
Conversion
Great9.4%search→purchase rate — share of searches ending in a sale
Growth
Great+70.5%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay$10.67–$183.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Market size
Okay$137K$137K/yr · 38K searches
Brand share
Bad96%top-5 brand share — brand-locked demand