54
nitrate test kit
Worth a lookShows low returns (1.2%), but a concentrated shelf (top 5 take 76% of clicks) keeps it on the watch list.
Returns
Great1.2%return rate — above 6% kills the launch gate
Avg price
Great$21.04avg listing price — sweet spot $15–$100
Conversion
Great9.9%search→purchase rate — share of searches ending in a sale
Price range
Great$9.15–$64.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+43.5%90-day search growth — must beat 0% to launch
Review moat
Okay2,007.77avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Market size
Okay$114K$114K/yr · 54K searches
Competition
Bad76%top-5 click share — a locked-up shelf