50
millet spray for birds
Worth a lookShows low returns (0.0%), but a concentrated shelf (top 5 take 76% of clicks) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Incredible17.0%search→purchase rate — share of searches ending in a sale
Avg price
Good$14.19avg listing price — sweet spot $15–$100
Price range
Good$4.43–$35.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$628K$628K/yr · 261K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Okay+2.2%90-day search growth — must beat 0% to launch
Review moat
Bad5,617.92avg incumbent reviews — the moat a new listing must climb
Brand share
Bad91%top-5 brand share — brand-locked demand
Competition
Bad76%top-5 click share — a locked-up shelf