50
mange shampoo for dogs
Worth a lookShows low returns (0.8%), but a concentrated shelf (top 5 take 79% of clicks) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 6% kills the launch gate
Avg price
Great$20.60avg listing price — sweet spot $15–$100
Conversion
Great9.3%search→purchase rate — share of searches ending in a sale
Price range
Great$8.88–$33.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+20.2%90-day search growth — must beat 0% to launch
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Market size
Okay$103K$103K/yr · 54K searches
Review moat
Bad11,185.8avg incumbent reviews — the moat a new listing must climb
Competition
Bad79%top-5 click share — a locked-up shelf