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litter refill
Worth a lookShows low returns (0.4%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 6% kills the launch gate
Avg price
Great$57.41avg listing price — sweet spot $15–$100
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Market size
Great$1.2M$1.2M/yr · 232K searches
Price range
Great$14.70–$126.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Growth
Bad-6.3%90-day search growth — must beat 0% to launch
Review moat
Bad19,624.93avg incumbent reviews — the moat a new listing must climb
Brand share
Bad98%top-5 brand share — brand-locked demand