51
litter box shield
Worth a lookShows a sweet-spot price point ($20.53 avg), but a small market ($141K/yr) keeps it on the watch list.
Avg price
Great$20.53avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great$7.61–$36.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good627.39avg incumbent reviews — the moat a new listing must climb
Brand share
Good73%top-5 brand share — brands hold most of the demand
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Returns
Okay3.2%return rate — above 6% kills the launch gate
Growth
Okay+9.8%90-day search growth — must beat 0% to launch
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Market size
Okay$141K$141K/yr · 163K searches