45
leos loo too
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 6% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Market size
Good$615K$615K/yr · 28K searches
Review moat
Good1,165.64avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$293.20avg listing price — sweet spot $15–$100
Growth
Bad-21.1%90-day search growth — must beat 0% to launch
Competition
Bad86%top-5 click share — a locked-up shelf
Price range
Bad$8.73–$709.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad98%top-5 brand share — brand-locked demand