40
large kong
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible13.6%search→purchase rate — share of searches ending in a sale
Avg price
Great$20.08avg listing price — sweet spot $15–$100
Price range
Great$11.86–$34.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.1%return rate — above 5% kills the launch gate
Growth
Okay+15.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad77%top-5 click share — a locked-up shelf
Market size
Bad$60K$60K/yr · 22K searches
Review moat
Bad42,020.17avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand