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large hermit crab shells
Skip itA small market ($56K/yr) — this niche doesn't clear our bar today.
Review moat
Great152.7avg incumbent reviews — the moat a new listing must climb
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+26.6%90-day search growth — must beat 0% to launch
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Avg price
Good$12.24avg listing price — sweet spot $15–$100
Price range
Okay$6.67–$21.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Returns
Okay4.3%return rate — above 6% kills the launch gate
Market size
Bad$56K$56K/yr · 62K searches