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keep dog off couch
Worth a lookShows a sweet-spot price point ($36.45 avg), but soft demand (-9.7% this quarter) keeps it on the watch list.
Avg price
Incredible$36.45avg listing price — sweet spot $15–$100
Price range
Great$11.85–$68.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Good918.39avg incumbent reviews — the moat a new listing must climb
Brand share
Good69%top-5 brand share — brands hold most of the demand
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Market size
Okay$211K$211K/yr · 235K searches
Returns
Okay4.2%return rate — above 6% kills the launch gate
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-9.7%90-day search growth — must beat 0% to launch