55
jumbo bully sticks
Worth a lookShows low returns (0.4%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 6% kills the launch gate
Avg price
Incredible$27.34avg listing price — sweet spot $15–$100
Price range
Great$12.00–$53.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+13.4%90-day search growth — must beat 0% to launch
Market size
Okay$149K$149K/yr · 72K searches
Review moat
Bad4,160.92avg incumbent reviews — the moat a new listing must climb
Brand share
Bad98%top-5 brand share — brand-locked demand