51
horse thermometer
Worth a lookShows low returns (1.0%), but a small market ($51K/yr) keeps it on the watch list.
Returns
Great1.0%return rate — above 6% kills the launch gate
Avg price
Great$18.62avg listing price — sweet spot $15–$100
Conversion
Great8.9%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great$8.14–$36.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good729.5avg incumbent reviews — the moat a new listing must climb
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Growth
Okay+3.6%90-day search growth — must beat 0% to launch
Competition
Bad73%top-5 click share — a locked-up shelf
Market size
Bad$51K$51K/yr · 31K searches