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high fiber cat food
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Avg price
Incredible$29.93avg listing price — sweet spot $15–$100
Conversion
Great7.8%search→purchase rate — share of searches ending in a sale
Price range
Great$1.40–$64.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,493avg incumbent reviews — the moat a new listing must climb
Growth
Okay+6.4%90-day search growth — must beat 0% to launch
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Market size
Okay$139K$139K/yr · 60K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad99%top-5 brand share — brand-locked demand