44
hedgehog wheel
Skip itA small market ($67K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$35.84avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Good$8.70–$130.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,952.67avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Returns
Okay5.5%return rate — above 6% kills the launch gate
Growth
Bad-12.4%90-day search growth — must beat 0% to launch
Market size
Bad$67K$67K/yr · 61K searches