55
hanging cat toy
Worth a lookShows low returns (1.4%), but soft demand (-22.3% this quarter) keeps it on the watch list.
Returns
Great1.4%return rate — above 6% kills the launch gate
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good66%top-5 brand share — brands hold most of the demand
Avg price
Good$13.86avg listing price — sweet spot $15–$100
Market size
Good$382K$382K/yr · 370K searches
Price range
Good$5.84–$25.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,785.81avg incumbent reviews — the moat a new listing must climb
Growth
Bad-22.3%90-day search growth — must beat 0% to launch