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hamster food
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Incredible15.1%search→purchase rate — share of searches ending in a sale
Market size
Great$1.2M$1.2M/yr · 732K searches
Price range
Good$3.18–$47.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.72avg listing price — sweet spot $15–$100
Competition
Bad70%top-5 click share — a locked-up shelf
Growth
Bad-2.3%90-day search growth — must beat 0% to launch
Review moat
Bad5,116.38avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad98%top-5 brand share — brand-locked demand