46
gyre wavemaker
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$46.46avg listing price — sweet spot $15–$100
Price range
Great$7.03–$98.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great336.1avg incumbent reviews — the moat a new listing must climb
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Returns
Okay5.3%return rate — above 6% kills the launch gate
Market size
Okay$129K$129K/yr · 88K searches
Growth
Bad-14.5%90-day search growth — must beat 0% to launch
Brand share
Bad97%top-5 brand share — brand-locked demand