30
grinch dog costume
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Review moat
Great365.56avg incumbent reviews — the moat a new listing must climb
Avg price
Great$16.22avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good$9.30–$22.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Growth
Bad-32.1%90-day search growth — must beat 0% to launch
Returns
Bad11.5%return rate — above 6% kills the launch gate
Market size
Bad$0$0/yr · 350K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale