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fruit fly media
Worth a lookShows low returns (0.6%), but a small market ($53K/yr) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 6% kills the launch gate
Avg price
Incredible$25.34avg listing price — sweet spot $15–$100
Review moat
Great289.38avg incumbent reviews — the moat a new listing must climb
Price range
Great$11.76–$42.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great8.5%search→purchase rate — share of searches ending in a sale
Growth
Good+35.7%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Brand share
Bad92%top-5 brand share — brand-locked demand
Market size
Bad$53K$53K/yr · 24K searches