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flying pig
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size
Good$515K$515K/yr · 113K searches
Avg price
Good$175.97avg listing price — sweet spot $15–$100
Returns
Okay3.1%return rate — above 6% kills the launch gate
Review moat
Okay3,005.78avg incumbent reviews — the moat a new listing must climb
Growth
Okay+5.7%90-day search growth — must beat 0% to launch
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Price range
Okay$12.19–$353.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad83%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand