54
fish oil for cats
Worth a lookShows low returns (0.0%), but a deep review moat (21,290 avg reviews) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Great10.2%search→purchase rate — share of searches ending in a sale
Avg price
Great$19.42avg listing price — sweet spot $15–$100
Market size
Great$1.4M$1.4M/yr · 686K searches
Price range
Great$10.03–$35.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Growth
Bad-7.5%90-day search growth — must beat 0% to launch
Competition
Bad79%top-5 click share — a locked-up shelf
Review moat
Bad21,289.85avg incumbent reviews — the moat a new listing must climb