50
ferret treats
Worth a lookShows low returns (0.0%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Incredible14.6%search→purchase rate — share of searches ending in a sale
Review moat
Good898.92avg incumbent reviews — the moat a new listing must climb
Price range
Good$3.76–$27.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.02avg listing price — sweet spot $15–$100
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+13.1%90-day search growth — must beat 0% to launch
Market size
Okay$110K$110K/yr · 63K searches
Brand share
Bad98%top-5 brand share — brand-locked demand