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escargot shells

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A small market ($15K/yr) — this niche doesn't clear our bar today.

Market size 4Growth 28Conversion 58Competition 19Returns 90Price range 57Avg price 77Brand share 30Review moat 75Quality gap 65

Returns

Great1.3%

return rate — above 6% kills the launch gate

Avg price

Great$15.68

avg listing price — sweet spot $15–$100

Review moat

Great498.54

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good4.9%

search→purchase rate — share of searches ending in a sale

Price range

Good$5.82–$27.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Growth

Okay+2.6%

90-day search growth — must beat 0% to launch

Competition

Bad77%

top-5 click share — a locked-up shelf

Market size

Bad$15K

$15K/yr · 20K searches