39
dog bathrobe
Skip itWeak search conversion (1.2%) — this niche doesn't clear our bar today.
Avg price
Great$18.56avg listing price — sweet spot $15–$100
Price range
Good$7.07–$32.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,188.08avg incumbent reviews — the moat a new listing must climb
Brand share
Good73%top-5 brand share — brands hold most of the demand
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.8%return rate — above 6% kills the launch gate
Market size
Okay$110K$110K/yr · 509K searches
Growth
Okay+0.8%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale