Skip to content
28

chucky dog costume

Skip it

High returns (15.7%) — this niche doesn't clear our bar today.

Market size 10Growth 12Conversion 24Competition 13Returns 0Price range 41Avg price 75Brand share 13Review moat 79Quality gap 95

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Review moat

Great415.67

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$15.09

avg listing price — sweet spot $15–$100

Price range

Okay$8.43–$19.60

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Competition

Bad85%

top-5 click share — a locked-up shelf

Brand share

Bad95%

top-5 brand share — brand-locked demand

Growth

Bad-25.5%

90-day search growth — must beat 0% to launch

Market size

Bad$40K

$40K/yr · 135K searches

Returns

Bad15.7%

return rate — above 6% kills the launch gate