56
cat spikes for outside
Worth a lookShows beatable incumbent ratings (4.1★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great$19.05avg listing price — sweet spot $15–$100
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Price range
Good$9.66–$29.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good67%top-5 brand share — brands hold most of the demand
Returns
Good2.7%return rate — above 6% kills the launch gate
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,670.17avg incumbent reviews — the moat a new listing must climb
Growth
Okay+17.3%90-day search growth — must beat 0% to launch
Market size
Bad$58K$58K/yr · 44K searches