41
cat food stand
Skip itA concentrated shelf (top 5 take 72% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$17.07avg listing price — sweet spot $15–$100
Returns
Good2.6%return rate — above 6% kills the launch gate
Review moat
Good1,085.33avg incumbent reviews — the moat a new listing must climb
Price range
Good$10.45–$21.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+29.9%90-day search growth — must beat 0% to launch
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Market size
Okay$103K$103K/yr · 262K searches
Competition
Bad72%top-5 click share — a locked-up shelf
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality