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castao de indias
Skip itA concentrated shelf (top 5 take 82% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Avg price
Great$17.12avg listing price — sweet spot $15–$100
Price range
Good$8.45–$29.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,251.82avg incumbent reviews — the moat a new listing must climb
Conversion
Okay4.0%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Growth
Okay+0.5%90-day search growth — must beat 0% to launch
Market size
Bad$70K$70K/yr · 103K searches
Competition
Bad82%top-5 click share — a locked-up shelf