45
bird cage seed catcher
Skip itSoft demand (-1.8% this quarter) — this niche doesn't clear our bar today.
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,258.44avg incumbent reviews — the moat a new listing must climb
Price range
Good$5.28–$27.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Returns
Okay3.2%return rate — above 6% kills the launch gate
Avg price
Okay$11.73avg listing price — sweet spot $15–$100
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Market size
Okay$105K$105K/yr · 216K searches
Growth
Bad-1.8%90-day search growth — must beat 0% to launch