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bioturf
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible19.5%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Great$68.34avg listing price — sweet spot $15–$100
Review moat
Good684.75avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Growth
Good+30.3%90-day search growth — must beat 0% to launch
Price range
Okay$29.65–$184.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$70K$70K/yr · 5K searches
Competition
Bad90%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price