48
aquarium thermometer
Skip itSoft demand (-16.0% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 6% kills the launch gate
Conversion
Great10.3%search→purchase rate — share of searches ending in a sale
Market size
Good$650K$650K/yr · 785K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,641.07avg incumbent reviews — the moat a new listing must climb
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Competition
Bad71%top-5 click share — a locked-up shelf
Avg price
Bad$8.04avg listing price — sweet spot $15–$100
Price range
Bad$3.80–$17.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-16.0%90-day search growth — must beat 0% to launch