50
10 gallon tank
Worth a lookShows no brand lock-in (top 5 brands take 51% of clicks), but weak search conversion (0.5%) keeps it on the watch list.
Brand share
Great51%top-5 brand share — no brand owns this niche
Competition
Great32%top-5 click share — an open shelf
Avg price
Great$81.80avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good782.66avg incumbent reviews — the moat a new listing must climb
Price range
Good$16.96–$166.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+13.1%90-day search growth — must beat 0% to launch
Returns
Okay5.1%return rate — above 6% kills the launch gate
Market size
Bad$58K$58K/yr · 144K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale